The Web Savior
...might not be just AI
Bitcoin and Ethereum prices remain firm at the time of writing, meanwhile, dramatic scenes followed the seizure of 50,000 Bitcoin (valued at over $2 billion) by German Police; and a few hiccups in the world of CeFi.
If you still have time for reading, we heard the newly published “Read Write Own” could be the next literary crypto bestseller.
Written by Chris Dixon, the founder and managing partner of a16z crypto, the book offers some fresh takes on how blockchain might just be the fix we need for the mess that the web is becoming.
Could blockchain be the web’s savior?
What's on the table for today:
Two Marketing Hacks (technically 3)
Free Ad Design
Community Spotlight
We interview the Founder of BitcoinBay
Let’s dive in!
#1 - SEO “Don’t”s
a. Don’t focus exclusively on high-volume keywords
If that’s your go-to, switch your focus to more specific keywords with a more moderate number of searches (long tail keywords). They're less competitive and often more closely aligned with your audience search prompts.
Rank higher with keywords that convert, forget the vanity of “volume”.
Drop this…
Opt for this instead…
Or this…
b. Don’t limit your content to a single keyword.
Instead, include various related terms to keep your content more relevant and increase search ranking. This approach helps Google understand the full scope of your content, leading to better visibility.
To an article about “Bitcoin trading", add also "Bitcoin trading platforms," "Bitcoin market analysis," and "crypto trading tips."
#2 - Remove these from your website
Generic call-to-action buttons. They are confusing. Instead, use clear and specific ones, so people know exactly what they're clicking on and why.
Successful marketing funnels start with a click. Ensure your banners are set up to win.
Get our Animated Banner Design service for $199.
Including 18 files, with unlimited amendments. Samples will be delivered for your review within 48 hours.
OR if you want them free, just top up your ad credit with $299 or more.
Ready to roll up your sleeves and create the best ad campaigns?
Community Spotlight is where we share some great work from the web3 space & the DOT community.
This week Cosmos Millions is in the light with their airdrop!
Don’t miss out on the opportunity to participate in the 💎ATOM Airdrop ✅ event happening now.
Get 💎ATOM Airdrop ✅ by visiting their website!
🕒 When is the next draw? It will take place in just 2 hours! You could be one of the lucky winners to receive a reward.
🚨 This is your final reminder! Don’t let this opportunity slip through your fingers. Visit Cosmos Millions now and secure your spot in the airdrop.
Each week we speak and record conversations with CEOs, Founders, and Marketers in Web3.
We dive into the techniques, and valuable strategies top brands such as Trezor, Koinly, and Nebeus use to transform their growth.
Our conversations offer a raw insight from the very best in the space.
This week, we discuss Bitcoin and a reason to be concerned.
Cheers,
DOT Team
Want to sponsor a future edition? Learn more here.