Case Study: Nairametrics
#1 for Business & Investment in Nigeria
"With DOT we have grown revenue dramatically and received incredible support throughout"
Chimauche Njoku, Head of Data
Nairametrics is one of Nigeria's most prominent and respected publications with a focus on Business & Investment news. 10+ million monthly readers.
The Challenges
Nairametrics sought access to innovative new ad technologies allowing them to both grow revenue whilst maintaining a positive user experience.
The Solutions
Results Seen
+37% Average Increase in Revenue
93%+ Ad Viewability of 93%+ on DOT Ad Units
"DOT are our trusted partners and we thank them for their reliable and effective service"
Chimauche Njoku, Head of Data